See How Transavia Optimized Its Route Marketing with Wizaly
Transavia, a major European airline, needed to target specific traveler behaviors for more effective marketing. This case study shows how they leveraged Wizaly’s platform to enhance their route-specific marketing strategies and optimize budget allocation.
Download this case study to learn:
How Transavia used Wizaly’s Product module to track and analyze route preferences
Insights into the effectiveness of different channels for specific routes
The impact of algorithmic attribution on optimizing route margins